We've invented all of these tools for automated human interaction:
* follow up emails
* follow up call / call reminders
* persuasive graphics and effects for convincing people to do something (buy / learn / join )
* integrated services - login with google / facebook -
* automated product recommendations (Amazon recommend tool)
But, the consumer is of course relatively wary and resistant to these methods. We keep thinking that if only we can automate the process a bit more, and do less work, that we'll achieve the goal.

